What is Search Engine Marketing (SEM) & Paid Search Marketing?
SEM (Search Engine Marketing) also known as PPC (Pay Per Click) is the process of gaining website traffic by purchasing ads on search engines.
Paid Search Marketing is the process of buying traffic with relevant keywords through search engines. Google, Yahoo & Bing are the 3 Major Search Engine widely use in Singapore and it is recommended that if you need traffic and online marketing, you can not miss them. For example when you search for SEM Singapore, there will be a list of results on the search engine that your are using, and on the top right of the listing will show “Ads” Usually the top 3 and bottom 3 listing.
If you have a budget for Search Marketing, we would recommend you to allocated your budget according to the Market Share of the Search Engines locally. With Google taking up close to 90% of the Search Market in Singapore, it is the top and wise choice to put Google Adwords Marketing in your first choice. Secondly, allocate the rest of your Search Budget on Yahoo & Bing. With Yahoo and Bing collaboration, they have also significantly taken a bigger share in the search industry. Being one of the best sem agency in singapore we provide our clients truthful and sincere advices. Contact Us now to get a quote.
We aim to bring you positive ROI through our Search Engine Marketing Strategies and we track and measure results via the following avenues:
1) Call Tracking with reports
2) Email Conversion Tracking with reports
3) Google Analytics
Google AdWords Partner
Being one of the google certified AdWords partner, our professional consultant will provide the most efficient and cost saving ways to help your company to reach to the right audiences at pocket saving cost. Hiring a Google Partner like us to manage your AdWords account can help save you time and maximize your return on investment.
If you’re new to AdWords, we suggest that you learn more about how AdWords works before hiring a agency or you can always give us a ring, and allow our professional adwords certified consultant to explain and guide you along. That way, you can define your advertising goals and be ready to discuss them should you decide to work with a Google Partner.
Understanding Google Ads Words
A short video clips for you to understand more on SEM.